Sunday, 24 June 2012

Cool The Dark Knight Rises Billboard

Movie marketing for The Dark Knight Rises has really kicked it up a gear in the last month or so. I wrote previously how I was underwhelmed with amount and type of marketing that had been used for the film. But it appears since The Avengers has gone, the guys at Warner Bros have finally gone all out with new and inventive advertising for the film.

The newest piece of which is this unique billboard that have been set-up to advertise the film...

If you can't see it clearly, the billboard basically has the bat symbol ripped out of it, so you can see straight through. It's a very cool and interesting idea.

I imagine this is probably a one-off, but have you seen any similar ones?

Picture originally hosted on slashfilm.

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.

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