Tuesday, 12 April 2011

Will Scream 4 Be Successful?

As the title says I’ve been wandering whether or not Scream 4 (or Scre4m) is actually going to be successful. The reason I say this is because I can’t see who this sequel is aimed at.

I mean the last instalment came out 11 years ago, the target demographic for the film then are now older, most likely with families and children and have grown out of the slasher-flick genre.

The Scream movies were always aimed at the late teens market, so when the original trilogy came out the current generation (of teens) who may go and see this wouldn’t even have been aware of it so I doubt they’re going to be too hyped for a sequel either.

So if the current generation aren’t too phased about it and the previous generation have grown out if it, who will actually go and see it?

The three leads (Neve Campbell, Courtney Cox and David Arquette) were at the top of their fame when the original came out and it’s been a long time since any of them have really been in the spot light, so the Studio don’t even have the star power to entice audiences to the cinema.

All the marketing again relies heavily on what was previously done for the previous films, so not giving audiences anything fresh.

Finally, who really wants to see a horror/slasher film in the summer?

I’m sure a few people will go and see it, but I can’t help but feel it could be a bit of a flop, I guess will find out this weekend...

What do you think?

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