Wednesday, 29 August 2012

Difference in UK / US release of The Avengers Bluray / DVD

Just read that there is no Joss Whedon Commentary on the Avengers Assemble UK Blu-ray / DVD! Man, am I getting annoyed with this! Another high-end summer blockbuster being released in the UK with little to no special features, compared to the US version which gets loads.

The US release of The Avengers Blu-ray includes the following: -

- Audio Commentary by Director Joss Whedon
- “Assembling the Ultimate Team” Making of Documentary
- “A Visual Journey” BTS Featurette       
- Deleted & Alternate Scenes    
- Marvel One-Shot: Item 47
- Second screen
- Gag reel
- Soundgarden music video - “Live to Rise”

Compared with the bare-bones Avengers Assemble UK Blu-Ray which only includes: -

- “A Visual Journey” BTS Featurette       
- Deleted & Alternate Scenes    
- Marvel One-Shot: Item 47
- Gag reel

To make things even more frustrating, there won’t be a Blu-ray / DVD combo pack (which every other Marvel release has seen) in the UK.

There is some hope however, if you order from Sainsbury’s in the UK the version they’re selling contains an exclusive 90minute “making of” and I’m assuming (or praying) that this is the same “Assembling the Ultimate Team” feature included in the US version.
The Avengers Sainsbury Exclusive
But I really don’t get this, big blockbuster movies used to always come with lots of extras as a standard. For me the primary motivation for buying the Blu-ray is for the special features and the behind the scenes featurettes. I’m assuming this would be fairly obvious from an added incentive and a sales perspective as well. So why the releases in the last few years have slowly been including less extra content is a surprise to me! In The Avengers case it’s not like it hasn’t been produced in the first place as it’s included on other versions!

I can’t imagine this helps with piracy either, if people download a film illegally they generally only get the film. At least if you purchased the film legally you used to get a load of bonus features. But now if you purchase the film you’re beginning just to get the film, which isn’t going to encourage people to start buying the product legally if they’re not already. I would have thought it would have been movie studios interest to have extra content and encourage people to purchase their films!

Of course, The Avengers is the first film to be distributed by Disney (rather than Paramount) and they are notorious at stripping back UK home releases! A similar thing happened for Pirates 4… But Disney aren’t the only people to do this Paramount themselves have stripped back recent UK releases as well, including Transformers 3 and Mission Impossible:Ghost Protocol.

So looks like this is a problem within the UK market rather than Blu-ray’s in general, but I’m not happy about it!

Rant over.

What are you’re thoughts?

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.
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Tuesday, 28 August 2012

Top 13 Pixar Films

I’ve been thinking about doing this for a while and I’ve finally got around to it, that is compiling a list of my favourite Pixar films. Basically I’ve included all of them and listed them from my least to most favourite. A few points first though…

I didn’t want to write this the day after I saw Brave, as I think you always need to give a new movie a few weeks to settle into your subconscious before comparing it to previous films that have been in the market for a few years (and I’ve seen several times).

The list was also pretty hard for me to do, as with the exception of both Cars films (which definitely are not my favourites) and A Bugs Life, all the other Pixar films I would give between 9 and 10 out of 10, so trying to decide my favourite was no easy task.


Anyway here’s the list of my favourite Pixar Films in order: -

13) Cars 2
Ashamed that this film is even on the list, I wish Pixar had never released it, as it’s a black mark on their release calendar and definitely tarnished there pristine quality score. It just feels like a money grab and an opportunity to sale merchandise, a lot of studios fall to this but this is the first time Pixar dropped the ball. The less said the better.
5/10

12) Cars
Before Cars 2 came out, this was my least favourite Pixar movie. I didn’t think it was terrible by any means, but just didn’t find it that engaging.
7/10

11) A Bugs Life
This is an ok film, it’s not a standout and I’ve probably only watched it properly a few times. The animation was great for the time, but the characters and story definitely don’t rank high compared to other Pixar films.
7.5/10

After the three previous movies, it actually leads nicely in to a top ten but I love all of these films so much I almost feel like this could be a top three with a lot of the films in equal place. Anyway my attempt at a top ten goes…

10) Brave
I really enjoyed the latest Pixar film about a Scottish Princess and although I think it’s a cut above the previous entries in the list, it doesn’t really jump past any of the other movies.
8.5/10

9) Monsters Inc.
One of the more comedic Pixar films and the inter-play between Mike and Sculley is genius. Not sure I want to see a prequel to this (in the form of Monsters University) rather than an original film, but Pixar have proved they can deliver a decent follow-up film (if it’s justified), so we’ll see.
9/10

8) Toy Story 2
A great film that proofed Pixar could deliver a sequel as good as the original.
9/10

7) Wall-E
The first act of this film is magical, the second half doesn’t quite reach the same heights as the first, but still a classic of cinema. If the film had been played completely silent it’d be perfect.
9/10

6) Finding Nemo
For a long time this was my favourite of the Pixar films, if not because of the subject matter and being set completely under the ocean. I can’t believe it’s almost 10 years old and looking forward to the 3D re-release!
9.5/10

5) Up
The first five minutes will bring a tear to your eye and the next 2 hours will take you on an adventure as good as any. The film Indy 4 should have been!
9.5/10

4) Toy Story
Arguably (and technically) this should probably be number 1 and if it was a best of list it would be, but as it’s a list of my favourites it sits here.
9.5/10

3) The Incredibles
With a mix of comic book heroes, classic James Bond and the family dynamic this probably should be my favourite Pixar, however it doesn’t quite top the next 2 for me…
9.5/10

2) Toy Story 3
Probably the best third film in any trilogy (it jumps around with Return of the King), the last 20 minutes feature as big an emotional punch as any live-action film. Story-telling at it’s absolute best.
10/10

1) Ratatouille
Although the rest of the top ten was a struggle to order, there was never any doubt in my mind that this was going to be number 1. I love this film and it’s easily my favourite Pixar movie. The story is incredibly unique and the film is so re-watchable I never get tired of it.
10/10

So that’s the order of my favourite Pixar films, what are yours?

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.
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Friday, 17 August 2012

New Movie Marketing for Schwarzenegger and Stallone

To take full advantage of The Expendables 2 the movie marketing for Stallone's and Schwarzenegger's next solo films has started, with both films getting new trailers.

Stallone's next film Bullet to the Head has its first official trailer and was exclusively released on IGN.


Schwarzenegger's next film The Last Stand has a new trailer and can be seen below.



Both bring back the 80s action film vibe, but are the guys too old to keep doing this? Personally I feel Stallone has aged better and doesn't seem out of place in the action.

What do you think?

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me
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Thursday, 16 August 2012

Avengers Assemble 2 Release Date

The Avengers 2 (or Avengers Assemble 2 as it'll no doubt be called in the UK) has a release date... And it's 1st May 2015.

So get ready ready for almost 3 years of movie marketing on the lead up...

I can't wait!

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.
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My Thoughts on Disney Pixar's Brave

Pixar redeem themselves.


I’m really happy with Brave, because after the poor Cars 2 (and with the increase of sequels filling the Pixar release calendar) I was beginning to think Pixar were slowly ending their golden period of cinema. But they are back on top form with an original film.

Don’t get me wrong it’s not the best Pixar movie ever, but it’s very good and I was thoroughly entertained from start to finish. Also, it’s probably technically the most stunning CGI movie I’ve ever seen, with the forest and foliage really looking incredible.

The story is well told, with lots of humour, heartfelt family drama and intense action. I won't go into specifics, but the movie marketing and trailers have really only shown the first 30 minutes of the film and I don't want to ruin any surprises.

My only slight criticism is that it felt quite short and I would have wanted it to be a bit longer (which I suppose isn’t really a bad thing). This was primarily highlighted by the structure of the film, whereas most stories have a first, second and third act, Brave felt like it only had a first and second half and left a few loose ends unanswered.

But a tight and well executed movie all in all, Pixar it’s good to have you back.

9/10

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.
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Thursday, 9 August 2012

New Skyfall UK Cinema Posters

The movie marketing for the new James Bond movie Skyfall is taking a very classic approach, with the these new UK cinema posters.

There are 4 individual character posters and a banner including everyone.














I really like the classic feel, especially the Daniel Craig James Bond version.

What do you think?

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.
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Saturday, 4 August 2012

Visually Interesting Trailers, Vague Story Details

Last week saw the release of two movie trailers for two extremely ambitious looking films: Cloud Atlas and Life of Pi. Being released so close together I couldn’t help but notice the similarities in the emotional response I felt about both the movie trailers.


For both of them my initial thoughts were “That LOOKS incredible, but I don’t really know what it’s about.” They both showcase visually interesting and beautiful scenes and neither give too much of the films story away.

You get vague impression of what the plot could be, but some of the imagery is so surreal and literally other-worldly I wouldn’t bet much money on saying I know what the movies are about.

I think for Life of Pi, this is probably intentional. The story is potentially too complex (or abstract) to explain in a trailer, so the movie will be sold on the mystique imagery (which I imagine will look incredible in 3D).

Cloud Atlas on the other hand, does try to explain the story. Given the fact the trailer is almost 6 minutes long and it was preceded by an introduction from the directors saying they were trying to explain the films premise. However the fact that it didn’t end up explaining it, I don’t think is necessarily a bad thing as I’m intrigued to see the movie and find out more.


So I was sold on both movies basically because of their pretty pictures. Is this a bad thing or the fact that I want to see two films without having the story spoiled for me before hand actually a better way to market a movie?

What do you think?

In addition to writing original content for MoviePush, I link to a lot of articles all over the web through my twitter @rossbishop mainly focused on movie marketing. If you’re interested and like to keep up to date, please follow me.
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